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About Us

Welcome to AUTONOMIEĀ® - where fashion meets individuality and unity.

Established in 2021 by the visionary Maha Ahmed, AUTONOMIEĀ® is a Dubai-based brand that aims to foster a sense of unity and connection amongst people. Each collection tells a unique story, and the designs are centered around the idea of individuality and the shared human experience.

Through the designs, AUTONOMIEĀ® seeks to unite people across identities, time, and place, reminding us all of our shared humanity.


Maha Ahmed, the Egyptian creative director behind AUTONOMIEĀ®, translates perseverance and passion into the collections. Her journey through major fashion capitals like Paris and Milan, coupled with a degree in Fashion Design from Istituto Marangoni Milan infuses the designs with a seamless global perspective, combined with her Arabic roots.


At AUTONOMIEĀ®, creativity is the driving force behind our brand. Our commitment to creativity is reflected in every aspect of our design process. From concept to
the final garment, we prioritize innovation.

Maha Ahmed, our founder, infuses her vision into each collection, drawing inspiration from diverse sources such as culture, nature, and contemporary trends. Our team of skilled designers and artisans collaborate passionately to bring these ideas to life, resulting in
collections that are both unique and trendsetting.

Our approach to creativity is about pushing boundaries and breaking molds, challenging the norm, and exploring the uncharted. In every design, AUTONOMIEĀ® aims to inspire a world where creativity knows no bounds.


AUTONOMIEĀ® is a fashion brand driven by creativity, sustainability, and social responsibility.

Our commitment to corporate social responsibility extends to every facet of our operations - producing high-quality, environmentally conscious garments are evident in every step of our process.

We are dedicated to minimizing our environmental footprint, from carefully selecting eco-friendly materials to using plant-based packaging.

Our partnerships and supplier relationships are forged with the utmost consideration for ethical and sustainable practices. At AUTONOMIEĀ®, we work diligently to achieve zero waste, reflecting our profound dedication to the environment and our social responsibilities.


At AUTONOMIEĀ®, we foster a close-knit and collaborative work environment, akin to a family. Our team of dedicated individuals work tirelessly with passion and heart. We prioritize the well-being of our employees and ensure they enjoy the best working conditions possible. This harmonious atmosphere translates into the exceptional quality and craftsmanship that define our brand.


Our production process is rooted in sustainability and craftsmanship. Operating from our in-house atelier, we adopt a made-to-order model to minimize waste and eliminate deadstock. Our artisans pour their expertise and attention-to-detail into each piece, ensuring that every garment is a work of art. Our goal is to achieve zero waste in every aspect of our production, reflecting our commitment to the environment and responsible manufacturing.

Raw Materials

We hold ourselves to the highest standards when it comes to raw materials. AUTONOMIEĀ® is committed to sourcing the finest quality fabrics while prioritizing ethical and sustainable partnerships. Our conscious approach to materials ensures that our garments look exceptional and align with our environmental and ethical values.